Effects of Physical Elements of an Urban Park on Visitor Interest: The Case of Bustanussalatin Park, Banda Aceh
Keywords:
Accessibility, Architectural Elements, Landscape Elements, Supporting Infrastructure, Visitor InterestAbstract
This study investigates the influence of visitors’ perceptions of urban park physical elements on Visitor Interest at Bustanussalatin Park, Banda Aceh. The research model comprises Architectural Elements, Landscape Elements, Supporting Infrastructure, and Accessibility as exogenous variables, with Visitor Interest specified as the endogenous variable. Data were collected through a questionnaire survey administered to 200 respondents selected using purposive sampling. The analysis was performed using Partial Least Squares Structural Equation Modeling (SEM-PLS).The results indicate that the measurement model satisfies established validity and reliability criteria. Within the structural model, Architectural Elements and Supporting Infrastructure demonstrate positive and statistically significant effects on Visitor Interest, whereas Landscape Elements and Accessibility do not exhibit significant influences. These findings suggest that visitors are more responsive to the quality of physical features and facilities that directly affect comfort and activities within the park environment. The coefficient of determination (R² = 0.224) further implies that Visitor Interest is also shaped by factors beyond those incorporated in the model.This study underscores the importance of prioritizing improvements in architectural features and supporting infrastructure as key strategies in urban park management and development.
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